
I’m Sherri Hollenbeck, and for over 35 years I’ve helped small business owners—and the last 14 years, dental practices turn overwhelmed operations into profitable, well-run companies. If your practice feels overwhelming, inconsistent, or harder than it should be, you’re not alone. And more importantly, it doesn’t have to stay that way.
I work with small business owners who are ready to stop spinning their wheels and start creating real, measurable growth. Together, we turn chaos into clarity, scattered efforts into focused strategy, and stalled businesses into profitable, well-run companies.
With over 35 years of experience, I help you identify what’s not working, fix it quickly, and build systems that support consistent results. This isn’t theory, it’s practical, hands-on guidance that moves your business forward.
Why Me?
- Proven Experience: Advised over 400 dental practices and worked on-site in more than 100 offices
- 100% Referral-Based Practice: All clients come through referrals, a direct reflection of the trust in my work and the results I deliver
- Focused, High-Touch Service: I intentionally limit the number of clients I work with to deliver exceptional, personalized support
- Deep Business Expertise: 35+ years of experience helping small business owners grow and succeed
- Dental Industry Specialist: 14+ years working with leading dental consulting firms
- On-Site Training & Content Creation: Develops customized content and delivers impactful, hands-on training during in-office training days
What you can expect:
- A customized plan built specifically for your practice, your team, and your goals
- Structured coaching with clear action steps, accountability, and measurable progress every step of the way
- Simple, trackable metrics so you always know what’s working and what’s not
- More confident leadership and faster, better decision-making
- Streamlined systems that reduce daily chaos and create consistency
- Increased profitability with a practice that runs smoother, grows sustainably, and doesn’t rely on constant firefighting
Entrepreneurship can feel isolating, but you don’t have to figure it all out on your own. Having the right advisor brings clarity, focus, and momentum when you need it most.
If you’re ready to stop guessing and start growing, let’s talk.